Mixing Yoga Styles.
Perhaps you don’t want restrict yourself stylistically and you don’t wish to brand a unique style. If so, consider mixing yoga styles as your class offerings. Likely you’ll offer lots of styles and tout your studio a full service studio.
Advantages to teaching a variety of yoga styles:
- teach lots of styles (variety is the spice of life and offer your students a variety),
- have lots of classes and teachers,
- you can take advantage of marketing existing yoga styles (i.e. power, iyengar, etc.),
- you’re not restricthttp://build.sitesell.com/cgi-bin/sbi/buildpage.pled geographically,
- you can brand your studio for expansion and/or name recognition (not necessarily a style),
- combines with geography (i.e. Kalamazoo XYZ Yoga Studio) and/or niche audience names (i.e. XYZ Yoga Studio for Injury Rehabilitation).
Disadvantages to Teaching a Mix of Yoga Styles
- lots of effort to build a studio brand when offering a variety of yoga styles,
- difficult to advertise many styles,
- you must communicate that your studio proficiently teaches a variety of styles,
- you need to carve out internet search engine demand (takes time).
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