Article Writing Tips for Yoga Teachers and Yoga Studios

Article Publishing Tips for Yoga Teachers

If you want to jump in the article writing gig, take a couple of minutes and read the following tips for writing and publishing articles on the internet.  I’ve written and published many articles on numerous article directories and platforms; the following is based on my experience.

• Read the publishing guidelines for the article directories you use.  You don’t want to breach their rules.  Having article rejected is a time-killer.  You’re much better off getting your articles submitted the first time.
• If you’re publishing articles so search engine results pages list your name and/or studio making you appear as a credible and expert yoga teacher as suggested in my post Polish Your Online Image by Publishing Yoga Articles on the Internet, list your name and/or studio name as a keyword or tag fields for your article.
• If you want your articles widely read, research your keywords (aka tags) carefully and include at least one keyword phrase in the title of your article.  You can research keywords in Google’s Keyword Tool.  It’s a balance between not too much demand and at least some demand for your keywords.  I like keywords with the “exact” search demand per month anywhere from 500 to 20,000.
• Question: should you submit the same article to multiple article directories?  My practice as blogger and entrepreneur is not to submit an identical article to multiple article directories.  Instead, I re-write article concepts and then submit them to multiple directories.  Each article I publish is unique.  I take the fundamental points I say in my articles, and then re-write them in different contexts and formats.

  Bear in mind that some article directories (i.e. Buzzle) require that the content you publish be 100 percent unique, which means you can only submit an article not published elsewhere.  Like I said, this is my approach.  Other writers submit the identical article to multiple article directories.  Web 2.0 sites such as HubPages, Squidoo, Triond, and eHow require unique content.

• Take advantage of all linking opportunities.  Link to your website, blog, RSS feed, Facebook page, and/or Twitter page  in the resource / author box / bio box.  Create as many links as you’re allowed.  Link to different pages of your websites and/or blogs.
• Don’t write promotion-style articles (do this in press release publishing platforms).  Focus on writing informative articles that yoga practitioners and your students will learn from, find useful, and simply enjoy.
• Just because you teach yoga doesn’t mean all your articles need be yoga-centric.  Branch out and write about meditation, health, wellness, nutrition, running your yoga studio, your town, your other interests, etc.
• If you hire someone or have an employee write articles on your behalf, review and edit those articles.  Remember, your articles form part of your credibility-building and promotion campaign.  Be sure that you retain the rights to those articles.
• Link to your published article URLs from your website(s) and blog(s).  Create an “Articles” page in your website and/or blog listing your article titles that link to your published articles.
• Add images and video whenever possible.  Have some nice images of you teaching and your studio that you can insert to spruce up your articles.
• In some of the web 2.0 publishing platforms (HubPages and Squidoo for instance) have commenting functions.  If you have the time, participate in commenting.  Spend the few extra moments to manage your comments and reciprocate comments to those who comment on your articles.
• The more you write and publish, the faster you’ll get at generating good quality articles and uploading your articles to the various article directories.  It can seem slow-going at first.
• Develop your voice.  Don’t try to write like somebody else; be yourself.
• MOST IMPORTANT: write good content and don’t plagiarize.

I absolutely love writing articles for my blogs and article directories.  I’ve created plenty of traffic to some of my websites through articles I write.  More importantly, I simply enjoy the process.

Related posts:

1. Boost Yoga Site Traffic With an Ezine Article Submission
2. Save Time Publishing Your Articles with Great Article Rewriting Software
3. Polish Your Online Image by Publishing Yoga Articles on the Internet
4. Is Article Marketing Still Worth It?
5. 3 Top SEO Products That Can Get Your Yoga Business Website On Page 1 of Google